Paid Search
Our Services
365 Digital Marketing Ltd
A PPC-Only Agency for Ambitious UK Businesses
365 Digital Marketing Ltd focuses exclusively on Paid Search — Google Ads, Bing Ads, Meta Ads and LinkedIn Ads — for a select number of UK businesses nationwide. That focus means deeper expertise, faster results, and campaigns built to convert, not just to spend.
- 100% PPC-Focused — No Distractions
- 15+ Years Experience
- We Fix and Scale Your Business
- Fully Managed by UK Team, Nothing Outsourced.
PPC MANAGEMENT
Stop Spend Leaks
Google Ads, Microsoft Ads, LinkedIn Ads and Meta Ads can all burn through budget fast if they aren't managed properly. We build, test and optimise campaigns across whichever channels fit your business, so every pound is working toward a lead or a sale, not just a click. As a PPC-only agency covering all four channels, we only take on a select number of UK businesses so every account gets proper attention.
- Google, Microsoft, LinkedIn & Meta Ads
- Conversion Tracking Set Up Right
- Weekly Optimisation & Reporting
OUR FAQ
Missing Opportunities?
Most businesses only look at the ad platform they already know - usually Google - and miss the customers waiting on Microsoft, LinkedIn and Meta instead. We look at your whole market, not just one channel, to find where your competitors aren't looking.
Businesses that only run Google Ads often miss lower-cost search traffic on Microsoft Ads, high-intent B2B audiences on LinkedIn, and warm retargeting audiences on Meta - channels where competition (and cost) can be significantly lower.
We start with a full audit of whichever platforms you're already using, then map your audience against Google, Microsoft, LinkedIn and Meta to see which channels are being left untapped or under-invested.
Not necessarily - often it means reallocating an existing budget toward the channel or campaign type that's actually converting, rather than adding new spend.
Once we've identified a gap, most new campaigns can be built and live within a couple of weeks, since we manage Google, Microsoft, LinkedIn and Meta in-house.
15
+Years Experience
100
%PPC-Focused
4
+Ad Platforms
24
/7WhatsApp Support
OUR FAQ
Sniper vs Scatter-Gun Approach in PPC
A scatter-gun approach spreads the same message across every platform and hopes something sticks. We take a sniper approach instead - matching the right platform, audience and message to each stage of your customer's journey.
It means choosing the platform that fits the goal - Google and Microsoft for people actively searching, LinkedIn for reaching specific job titles and companies, Meta for building awareness and retargeting - rather than running one generic campaign everywhere.
Broad, unsegmented targeting on any platform pays to reach people who were never going to buy, while the audiences who are ready to convert don't get the focus or budget they deserve.
Often yes, and that's the point - fewer, higher-intent clicks from the right platform convert at a far higher rate than a large volume of unqualified ones.
It comes down to where your customers actually are and how they buy - we review your industry, sales cycle and existing data before recommending a platform mix, then keep refining it as results come in.
OUR FAQ
Lead Generation
Every platform generates leads differently - Google and Microsoft capture people actively searching, LinkedIn reaches decision-makers by job title, and Meta finds people who match your best customers. We build lead generation that uses the right channel for the job.
On Google and Microsoft we capture people already searching for what you offer; on LinkedIn we target by job title, seniority and company; on Meta we use lookalike and interest-based audiences to reach people who resemble your existing customers.
This is usually a targeting or landing page issue rather than a platform issue - we check whether the right audience is seeing the ad and whether the page after the click actually makes it easy to enquire.
Yes - qualifying questions on forms, negative keywords on search platforms, and tighter audience targeting on LinkedIn and Meta all help make sure the leads reaching you are ones worth following up.
Not always - we usually start with one or two platforms that suit your business best, prove the model works, then expand into the others once there's a solid foundation of data.
OUR FAQ
Landing Page Optimisation
Whichever platform sends the click - Google, Microsoft, LinkedIn or Meta - the landing page is what decides whether that visitor becomes an enquiry. We treat the page as part of the campaign, not an afterthought.
An ad's only job is to earn the click - what happens next, on the page, is what determines whether that visitor actually converts into a lead or sale.
We can do both - if your existing page is working, we'll optimise around it; if it's holding results back, we'll recommend and help implement changes, or build a dedicated page for a specific campaign.
Message match with the ad, page load speed, the clarity of the headline and offer, form length, and mobile experience - since a large share of clicks across every platform now come from mobile.
Small changes like form length or headline wording can shift conversion rates within days; larger structural changes are usually tested over two to four weeks to get a reliable read.
OUR FAQ
Higher Return On Investment
Clicks and impressions don't pay the bills - return on investment does. Whichever platform you're on, we focus every decision on the number that actually matters: profitable leads and sales for your business.
We track cost-per-lead and cost-per-sale for each platform separately - Google, Microsoft, LinkedIn and Meta - so you can see exactly which channel is earning its budget.
Better targeting, stronger ad creative, and sending traffic to a landing page built to convert usually move ROI more than simply increasing spend on any one platform.
It varies by platform - search campaigns can show early signals within days, while LinkedIn and Meta often need a few weeks of data - but most accounts stabilise within 4-8 weeks.
Yes - we report on every platform in plain English, side by side, so you can see how each one is contributing rather than one combined, confusing number.
OUR FAQ
Free No-Obligation PPC Audit
Every audit is carried out by a PPC specialist, not a salesperson. We'll show you exactly what's working, what's wasting budget, and where the opportunity is — with zero obligation to work with us afterwards.
Yes, completely — no catch, and no obligation to become a client afterwards. We'll review your account (or your market, if you're not running ads yet) and give you honest, actionable feedback either way.
We dig into your account structure, targeting and spend to find exactly where budget is being wasted on clicks that were never going to convert.
We highlight the keywords, audiences and platforms you're not using yet — including Bing Ads and LinkedIn Ads, which most generalist agencies overlook.
We'll show you the specific changes that would improve your lead volume and cost per lead, based on real data from your account.
What Our Clients Say
Testimonials
David Donohoe Department Manager
"The work has always been accurate and professional. 365 Digital Marketing Ltd will be a great support to any business."
Adrian Perry Sales Team Leader
"Working with 365 Digital Marketing Ltd has been a great pleasure. Projects are delivered on budget and on time."
Bhabinder Kumar Managing Director
"365 Digital Marketing Ltd has always been professional whilst working on our digital marketing projects."
Shoaib Altaf Team Leader
"The professionalism and commitment to delivering excellence by 365 Digital Marketing Ltd over the years is unmatched."
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